STAY CONNECTED WITH YOUR GOLF GAME
Every detail has been purposefully engineered to help refine the player’s strategy, improve their accuracy and remove the guesswork so they can focus on enjoying the game, without compromising on elegance and style.
─ Frédéric Arnault, TAG Heuer’s Chief Strategy and Digital Officer
To extend the battery life, the screen alternates between active and ambient mode, but it always indicates time.
Hailed as an “aristocratic sport” for upper-class suburbs, golfers wish for a luxury watch to match this noble sport. The Swiss luxury watch brand – TAG Heuer continues to build on the resounding success of its first edition of TAG Heuer Connected, a watch specifically for the golf community with the launch of the TAG Heuer Golf app presented in 2019, introducing the Golf Edition of the third generation Connected watch this year. With additions to its line of elegantly crafted timepieces geared towards performance, the new TAG Heuer Connected uniquely combines sporty elegance and the unparalleled functionality of the TAG Heuer Golf app within a custom-designed digital experience suited for any lifestyle.
“The TAG Heuer Connected Golf Edition is a one-of-a kind timepiece thoughtfully crafted to boost the player’s game and stand out on the course. Every detail has been purposefully engineered to help refine the player’s strategy, improve their accuracy and remove the guesswork so they can focus on enjoying the game, without compromising on elegance and style.” explains Frédéric Arnault, TAG Heuer’s Chief Strategy and Digital Officer.
Designed and developed entirely inhouse by an expert team led by Frédéric, the TAG Heuer Golf app is packed with features to help master the course, such as 3D mapping, hazards distance, shot tracking, scorecards, pro stats and the new Driving Zone feature. It’s built for the very best and will support any player who wants to take their game to the next level.
The new TAG Heuer Connected Golf Edition has an ultralightweight 45-mm black titanium case with a matte black ceramic bezel features 18 engraved graduations, which serve as a reference for the performance at each hole. The crown is now flanked by two functional pushers at 2 and 4 o’clock and a screwed caseback, which have a dedicated usage for the TAG Heuer Golf app to record shots and shot distances with optimal precision in action, perfect embodied TAG Heuer’s heritage of ultimate sports performance measurement.
The dial features an ultra-legible all-active and flush OLED touchscreen protected by a scratch-resistant sapphire crystal. The watch is fitted with a magnetic battery charger, and comes with a dedicated travel pouch and accessory box that contains four TAG Heuer-branded tees, a branded divot tool and three branded balls. TAG Heuer is also introducing five exclusive custom-designed mechanical or digital-inspired always-on watch faces specially for the Golf edition, for the wearer to mix and match accordingly.
With a unique watch strap design, the watch is presented on a special white rubber strap with green stitching and a texture that resembles the pattern on a golf ball, as well as a black perforated rubber alternative for everyday and more formal uses.
Other new functions of the watch include the intuitive interchangeable bracelet system – with a single clip motion, the wearer can change up their look seamlessly. They can also purchase additional styles in durable rubber, available in a classic black scale pattern with red stitching, or bolder perforated red, orange as well as khaki.
01 Together with the TAG Heuer Sport app and the range of connected services offered by the new Connected watch and Wear OS by Google ™ it is the ultimate companion for golfers. 02 The white lacquer on the rotating crown and green lacquer on the pushers echo the unmistakable hues of the course. 03 The user-friendly single clip interchangeable bracelet system enables the wearer to change up their look seamlessly.
The watch offers sapphire glass screen protection, rubberised straps for optimal grip, breathability and comfort, a 5 ATM water resistance rating, which is perfect for outdoor activities.
TAG Heuer
www.tagheuer.com
Vol.12
